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Thursday, October 31 • 9:30am - 10:45am
Development: Tales from the Crypt: Great Donors Never Die! How to Maximize the Lifetime Value of Your Donors

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Predicting and maximizing the lifetime value of donors impacts everything from acquisition decisions to future cashflow. Experts will share how to break down internal silos; retain more donors; and integrate acquisition programs, major gifts, and bequest giving.

Speakers
avatar for Ann Fitzgerald

Ann Fitzgerald

President, A.C. Fitzgerald & Associates
AC Fitzgerald partners with nonprofits to build capacity, break through plateaus and fast forward fundraising teams. Our experienced consultants deliver focus, direction and results. Services include fundraising audits, strategic planning, major gift program development, donor and... Read More →
avatar for David Bufkin

David Bufkin

President, ClearWord Communications
Dave has been raising money through direct response for more than 30 years as a copy writer, creative director and agency executive. Before founding ClearWord in 2005, he worked for some of the nation’s largest direct response agencies. His clients have included a wide variety... Read More →


Thursday October 31, 2019 9:30am - 10:45am MDT